Privacy Policy

This privacy policy covers Hologram’s collection and treatment of information and data collected when you visit Hologram’s Websites or use Hologram Services.


1.1 “Hologram” means the entity Hologram, Inc..

1.2 “Services” means the any and all services and hosted software applications provided by Hologram, including but not limited to, the Hologram API, the Hologram Cloud, cellular connectivity via Hologram’s Global SIM, Hologram’s Project Share Website, Hologram’s website and any other software services offered by Hologram.

1.3 “You” means yourself and any entities you represent.

1.4 “Products” means both the physical products produced and sold by Hologram, including, for example, the Hologram Dash, all Shields and accessories, and any kits such as the Solar Kit; and the firmware, provided by Hologram, that is programmed onto certain of these physical products.

1.5 “Third Party Products” – includes but is not limited to applications, websites, APIs, software, or hardware that interacts with, uses or connects to any Hologram Products or Services.

1.6 “Website(s)” means any web domains owned, operated, branded or co-branded by Hologram Websites include Hologram’s “Project Share Website” and community forum.


2.1 Hologram collects certain data from visitors to Hologram Websites in order to continuously improve and enhance our customer’s experiences. This data is collected via the following methods:

2.1.1 Hologram, like many other websites, will store session information (often called “Cookies”) in your browser that will help Hologram to identify information such as browsing activity, IP addresses and page view order. You do have the option to not use these Cookies; the majority of browsers will have a “help” tool that will help you to prevent Cookies if you want to, but Hologram recommends you keep Cookies active as it will provide a better user experience on Hologram’s Websites.

2.1.2 When You visit Hologram Websites, Hologram web servers automatically log typical website analytic data from visitors to our site. This data, which may include details such as browser type, IP addresses, site visit length and referral URL, is used for systems administration, detecting use patterns and generally improving customer experience.

2.1.3 Hologram sees and logs non-personally identifiable data when You use Hologram Services. Hologram logs this data in our system and stores it on Third-Party servers. The only identifiable information this data is connected to will be the account details You supplied when creating Your account.

2.2 Information You provide

2.2.1 When You create an account with Hologram, You provide us with data that includes an email address and password. Hologram may also give you the option to voluntarily share other data with us that is connected to your account. If any of these details change, You may update your account at any time and modify, correct or delete your account details.

2.2.2 If you are using Hologram to connect a Product to the Hologram Cloud, You will be required to identify a network and corresponding network password. This information exists only locally, and Hologram does not have access to it. When You connect a Product, a specific Product ID will be sent to the Hologram Cloud, after which Hologram will be able to match a specific device ID to Your account details.

2.2.3 You may choose to contribute and interact on Hologram Websites including the Project Share Site and forum Website. You will have the opportunity to choose what information (other than Your user name which is not optional) you would like to make public. You may choose whether to display or give out your contact details and other personally identifiable information on the Websites.

2.2.4 When You actively provide information on Hologram Websites, for example when You post, message or interact on the Project Share Site, Hologram may retain that data for You for later use. This data is stored on secure third party servers.

2.2.5 You may actively provide payment details when purchasing Products from Hologram. Hologram uses a third-party secure e-commerce site with a Level 1 PCI compliant payment system, for direct online sales. No employees of Hologram have access to the credit card details associated with these purchases.

2.3 Information provided by third parties

2.3.1 At times Hologram may collect information from Third-Parties that use our Services or Products. They may provide us with Personal or Anonymous Data that we will use to continue to improve our Services and Products.


3.1 The data referenced in this Privacy Policy is primarily used by Hologram to improve, troubleshoot and enhance Products, Websites and Services.

3.2 Email addresses and any other information supplied by You may also be used by Hologram to respond to emails, phone calls and requests. In addition Hologram may use the data that identifies the Product IDs associated with Your account to provide information and technical assistance to You. For example, Your email address and device details may be used to respond to a technical support question that You send to Hologram.

3.3 Hologram may collect and create anonymous data by excluding personally identifiable information. Hologram reserves the right to use Anonymous Data for any purpose and disclose Anonymous Data to third parties at its sole discretion.


4.1 Hologram uses Secure Socket Layer (SSL) encryption on the APIs (Application Programming Interface) and Websites operated by Hologram.

4.2 Data collected by Hologram via its Websites and Services is stored on secure third-party servers.


5.1 Hologram may at some point have a third-party process or analyze some of the data we have collected.

5.2 When appropriate, Hologram may share data with entities and persons who are actively doing business with Hologram and have entered into a contract with Spark Labs, Inc. dba Hologram (such as companies that have created “Powered by Hologram” products). A company of this sort will have access to the data generated by individuals who are users of the product created and sold by said company.

5.3 Hologram may share aggregated or anonymous data publicly or as described above in section 3.3

5.4 Hologram will share personal information with companies, organizations or individuals outside of Hologram if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to:

5.4.1 Meet any applicable law, regulation, legal process or enforceable governmental request.

5.4.2 Enforce applicable Terms of Service, including investigation of potential violations.

5.4.3 Detect, prevent, or otherwise address fraud, security or technical issues.

5.4.4 Protect against harm to the rights, property or safety of Hologram, our users or the public as required or permitted by law.

5.5 If another company acquires Hologram or our assets via a merger, acquisition or sale, that company will possess the Personal Data collected by Hologram and will assume the rights and obligations regarding your Personal Data as described in this Privacy Policy. In this event Hologram will give You prior notification via email or by putting a prominent notice on our site before Your personal data is transferred.


6.1 Third-Parties may on occasion offer products or services that interact with Hologram. Hologram will encourage these Third-Parties to follow a similar privacy policy as this one, but you acknowledge and agree that Hologram is not responsible for the privacy policies of others.

6.2 Hologram will not intentionally gather information from children under the age of 13.

6.3 Hologram reserves the right to make changes to this Privacy Policy at any point without prior notification and approval. Continued use of the Websites and Services once these changes are announced will confirm Your approval of and agreement to any and all changes.

6.4 The section headers in this agreement are for structure only.

6.5 If you have any questions regarding this Privacy Policy you may contact Hologram at